Simply Business vs
The Hartford: How Do They Compare for Business Insurance?
Consider Simply Business if your business fits small businesses, and The Hartford if it fits small businesses and technology or cyber businesses. Their catalogues overlap on business owners’ policy, commercial property, cyber; compare each quote route, identified insurer and policy form before choosing.
An Overview of Simply Business and The Hartford
This comparison pairs small businesses through Simply Business with small businesses and technology or cyber businesses through The Hartford. Their coverage catalogues share business owners’ policy, commercial property, cyber. If one of those lines fits your business, compare the proposed forms and quote routes side by side; listed lines do not establish equal policy terms or eligibility. 1 15
What Stands Out About Simply Business and The Hartford?
Simply Business at a Glance
- Simply Business serves small businesses and solopreneurs, with examples such as contractors, cleaning businesses, LLCs and sole proprietors. 1,6,2Company-described U.S. audience; eligibility varies by insurer, state and business details.
- Simply Business advertises online quotes and weekday phone access to licensed agents. 3,2Published U.S. quote and service channels. Binding depends on panel-member approval and the individual offer.
The Hartford at a Glance
- SaaS and software businesses can start with a small-business package built around a business owner’s policy. 15,16,38,37Company marketing pages reviewed 16 September 2026. Marketing a SaaS page is not a finding that every software company is eligible.
- Eligible small businesses can start an online quote and purchase flow, call or use an independent agent; commercial auto requires another route. 16,15,22,21,31,33Public quote portal viewed without submitting an application on 16 September 2026. Quote speed and binding are not independently verified and are not the same as coverage in force.
Simply Business vs The Hartford Coverage Lines Compared
A listing may be arranged through an insurer or partner. “Not listed” means this catalogue has no separate offering recorded; ask the provider whether it can quote the coverage and request the policy terms.
Simply Business and The Hartford Coverage, Line by Line
Open what Simply Business and The Hartford each document for one coverage line.
Business Owner’s Policy
Commercial Property Insurance
Cyber Insurance
General Liability Insurance
Inland Marine Insurance
Professional Liability (E&O) Insurance
Workers’ Compensation Insurance
Simply Business and The Hartford Reliability Scores
Each score uses the rubric for that provider’s documented role. Providers with more than one role may have a score for each.
Simply Business Reliability Scores
No Reliability Score
The Hartford Reliability Scores
Simply Business and The Hartford Review Scores for 2026
These averages can combine ratings for different products, locations, and customer groups, including approximate BBB grade conversions. Read each review for the sources, scope, and calculation.
Simply Business Review Score
4 rated sources
Customers disagree about Simply Business. Trustpilot shows 4.3 out of 5 from 1,901 reviews, but BBB customers give it 1.95 from 20 reviews and ConsumerAffairs shows 1.0.
Read Simply Business reviewsThe Hartford Review Score
5 rated sources
The Hartford’s service record is mixed: NerdWallet rates it 4.5/5 but reports below-average small-business satisfaction. Low Trustpilot ratings add a service concern, although they mix policy types.
Read The Hartford reviewsKey Differences Between Simply Business and The Hartford
Business Fit and Coverage
The catalogues share business owners’ policy, commercial property, cyber; other listed lines appear in the comparison table. For the overlap, match the policy forms, limits, exclusions and endorsements before treating the products as alternatives. A shared line name does not establish equal protection or eligibility.
Simply Business says it serves small businesses and solopreneurs and lists examples such as contractors, cleaning businesses, LLCs and sole proprietors. These examples describe its stated audience, not guaranteed insurer eligibility or availability. 1,6,2Company-described U.S. audience; eligibility varies by insurer, state and business details.
The Hartford markets small-business insurance to SaaS companies, software startups, cloud and IT consulting firms, and other small businesses, and separately sells midsize/large commercial and employer benefits products. 15,16,38,37Company marketing pages reviewed 16 September 2026. Marketing a SaaS page is not a finding that every software company is eligible.
Documented Hartford offerings for businesses include a business owner’s policy (general liability, commercial property and business income), stand-alone general liability and commercial property, workers’ compensation, cyber (including BOP data-breach add-ons, CyberChoice First Response and FailSafe Technology E&O), miscellaneous professional liability, employment practices liability, commercial auto and hired/non-owned auto, management-liability packages (Private Choice Premier: directors and officers, EPL, fiduciary, crime, kidnap and ransom), commercial umbrella, employee benefits, and inland marine for midsize and large accounts. Actual forms, limits and availability vary by product, state and underwriting. 15,23,27,28,29,30,31,32,33,35,38,37Product and service pages reviewed 16 September 2026. Educational FAQs were not used as the sole proof of an offering. Marketing lists are not specimen policy wording.
Roles and Quote Access
Simply Business describes its U.S. service as an online commercial-insurance marketplace and licensed producer connecting business customers with insurers. Its June 30, 2026 Terms identify Simply Business, LLC and Harborway Insurance Agency, LLC d/b/a Harborway Insurance as licensed producers, with Harborway a Simply Business subsidiary; the Terms say Harborway policies are underwritten by Spinnaker Insurance Company. Other site policies are underwritten by third-party providers, so the selected issuer depends on the offer and policy. These roles and license statements are company-reported. The contact-page footer says Simply Business, LLC is licensed in all U.S. states and D.C.; for California it says the company operates under the name Simply Business Insurance Agency, LLC and displays License #0M20593. The footer also lists Colorado, New York, Pennsylvania and Texas operating names; it gives no other license identifiers. No regulator lookup was performed or required for this candidate. 1,2,14,3U.S. commercial insurance distribution described by the company. Simply Business, LLC, Simply Business, Inc., Harborway Insurance Agency, LLC, the stated parent and each policy issuer are distinct. The Inc./LLC relationship remains unresolved.
Small businesses can buy insurance under The Hartford brand through its subsidiaries and independent agents; the brand itself is not the insurer named on the policy. The Hartford Insurance Group, Inc. is the financial holding company behind the brand. 18,39,35,21Group legal-notice and producer-compensation disclosures as of 16 September 2026. The issuing company and any producer of record still have to be read from a quote or policy.
The company advertises online quotes and weekday phone access to licensed agents. Its Terms say a quote is not guaranteed and Simply Business cannot bind a risk without panel-member approval; a quote or online purchase path does not establish that every applicant can bind online. 3,2Published U.S. quote and service channels. Binding depends on panel-member approval and the individual offer.
The Hartford says eligible small-business buyers can get a free quote online in minutes or by phone, and can also buy through independent agents. Its public quote-and-buy portal shows steps from Basics through Payment and Confirmation. It also says buyers can purchase without an agent. Commercial auto for small businesses is not currently offered on that online path and may be quoted through a local agency or Tivly. Management-liability pages direct buyers to find a local agent. 16,15,22,21,31,33Public quote portal viewed without submitting an application on 16 September 2026. Quote speed and binding are not independently verified and are not the same as coverage in force.
Use these routes to plan who will assemble the submission and whether you can complete the purchase online or need an agent or broker. Ask Simply Business and The Hartford to confirm the route for your state, coverage and business details; an online quote path alone does not show that a risk can be bound. 3 16
Policy Service and Claims
The company describes account access for policy documents, certificates, account updates and adding coverage; help material routes some changes to an agent or insurer. Not every policy change is described as self-service. 3,4,2Company-described post-purchase service paths; available tasks may depend on policy and insurer.
The Hartford says small-business policyholders can retrieve certificates of insurance online at any time, manage billing and policy details through My Account or its mobile app, and, for workers’ compensation, use pay-as-you-go premium based on actual payroll and a My Workers’ Comp Connection portal. Cyber policyholders are described as having access to a Cyber Center with training and related resources. The reviewed sources did not disclose a published schedule of certificate, endorsement or installment-service fees charged to the insured. 16,26,27,29,40Company service descriptions as of 16 September 2026. Availability of a portal is not a measure of service quality.
The Terms say third-party insurers underwrite site policies and each provider handles claims on its own policies; the Help Center directs policyholders to identify and contact the insurer. This establishes a published route, not agency assistance after notice or claim outcomes. 2,4General site-policy claim responsibility. Harborway/Spinnaker applies only to the named Harborway placement relationship.
The Hartford provides phone and online claim reporting, including 800-327-3636 for general liability and other commercial claims, a cyber FirstResponse hotline at 800-370-0605, online claim-status tools and a mobile app. Offering claims intake is not evidence of how any claim would be paid. 40,41,27,25Company claims-center and product pages as of 16 September 2026. No claim file or payment outcome was reviewed. A commercial-property page listed 800-327-3638; confirm the number on the policy.
Compare the practical handoffs for documents, policy changes, renewal questions and claim notices. A listed support route describes access to help, not a claim outcome or a guarantee of service speed.
What Should You Confirm in Simply Business and The Hartford Quotes?
Request quotes for the same business details, coverage lines, limits, deductibles or retentions and policy period. Ask Simply Business and The Hartford to name the producer and issuing insurer for each proposed policy, confirm who can bind it, and itemize any customer fees or intermediary compensation. For the overlapping business owners’ policy, commercial property, cyber, compare the actual insuring agreement, exclusions, sublimits and endorsements. Also confirm who handles account changes and receives claim notices. 1 18 2 39
Simply Business vs The Hartford Services Compared
What each provider documents about the services you may need
42 documents, numbered as cited. Open the sources
Sources for Simply Business vs The Hartford
Comparisons Related to Simply Business vs The Hartford
Compare AIG and Simply Business by coverage fit, application route, insurer roles and the questions to ask before choosing a small-business policy.
Eligible small businesses can quote and buy some Hartford coverage online; AIG’s public portal lists broker and agent tools, and its claims portal covers named lines.
Alliance Risk focuses on technology and startup placements; Simply Business offers an online marketplace for small-business policies with licensed-agent support.
