Does Media Liability Cover False Advertising?
It depends on the advertising exclusion. Some forms cover certain content claims but exclude deceptive-marketing allegations or regulatory actions.
The reviewed Hiscox form has a limited exception for specified trademark-related claims; that wording is not universal.
Check the false-advertising exclusion, exceptions, investigation costs, restitution, penalties, and regulatory-proceeding terms. If sponsored content is central to your work, compare the policy wording with your practices.
Coverage Guides Related to Media Liability Insurance
Which Providers Offer Media Liability Insurance?
Sources for This Answer
- Media Liability Coverage Part. Hiscox; Specimen PLP P0005 CW (06/14): I pp.1, VII pp.7–8; exclusions VI pp.3–7. Accessed 2026-09-25.
- FTC’s Endorsement Guides: What People Are Asking. Federal Trade Commission; About the Endorsement Guides; Do the Endorsement Guides apply to social media?; FTC Act applicability. Accessed 2026-09-25.